Direct, practical support for people who need clarity, accountability, better systems, and sharper decisions — without corporate jargon or motivational fluff.
You started this thing. Now you're the bottleneck. Decisions stall when you're not in the room. You need to stop being the operating system.
You've inherited the mess. COOs, heads of ops, chiefs of staff trying to retrofit a real operating rhythm onto a company that grew faster than its systems.
You make great work. The business side feels gross. You're tired of underpricing yourself and saying yes to clients who burn your week.
Your team ships, but the meetings around it are killing them. Strategy keeps getting rewritten between idea and standup.
You got promoted. Nobody told you the actual job. You're inventing the playbook in real time while the team watches.
You've been told you're "not corporate enough." Good. Translate that into commercial sharpness without becoming the thing you escaped.
A 90-minute deep read on your current operating model. I find the three things actually breaking execution.
Weekly working sessions while I install the systems that fix what's broken — meetings, cadence, ownership, decision rights.
Bi-weekly calls + async Slack/Loom for the next quarter. I'm in the trenches with you, not lobbing frameworks from a cliff.
You don't need me forever. The engagement ends when your team is running the system on its own. That's the actual outcome.
If you can't name one person accountable for it, it doesn't exist. I make ownership boring on purpose.
Every recurring meeting on your calendar needs to justify its existence quarterly. Most won't survive.
If the deck says one thing and the calendar says another, the calendar wins. I work from the calendar.
If everything routes through you, you don't have a company. You have a long, expensive job.
Speed and quality aren't opposites. They're both downstream of clarity on who decides what.
If you wouldn't say it in a kitchen, don't say it in a meeting. Plain language only.
No. Most coaching is "how do you feel about that?" for two grand a month. This is operator work: I look at your calendar, your decisions log, your meetings, your org, and we change them. The output is a different week, not a different mindset.
Sometimes — only when a template actually saves time. The deliverable is your real operating system running better, not a PDF you'll never reopen.
Probably not yet, unless you're co-founders fighting about ownership. Most pre-revenue teams need customers more than they need systems. I'll tell you that for free on the first call.
A fractional COO runs the system. I help you build the system and then leave. If you genuinely need someone in the seat, I'll refer you out.
Yes — standard mutual NDA, no problem. Default mode is anything you tell me is confidential regardless.
That's the Embedded Operator package. Founders + 2–4 leaders is the typical shape.
First call is a real conversation, not a sales pitch. If it's a fit, I'll tell you. If it's not, I'll tell you that too.