For Builders · Track 02

From Vibe Coding to Product.

Build a real product without waiting for a dev team you cannot afford yet. Infrastructure, security, and discipline for AI-assisted builders.

01Who this is for

If you are

  • A solo founder or small team shipping with Claude, Cursor, or Codex.
  • A builder with a working prototype and no engineering function behind you.
  • An operator who can build, but cannot yet tell where the prototype ends and the product begins.
  • Someone who does not want to wait six months for a dev hire to make the next move.

Probably not you if

  • You have not built anything yet. Build the prototype first; come back when you have something real to harden.
  • You have a full engineering team. They should handle this.
  • You want me to build the product for you. This is coaching, not contracting.
  • You only need a designer or a marketer.
02What's broken without it

A working prototype is not a real product.

The gap is mostly invisible: infrastructure, deployment, auth, databases, security, observability, error handling, undo. Without those rails, every new feature is one outage away from being your weekend. With them, the same AI workflow that built the prototype can build the company.

03The sprint · 4 weeks · 1:1

Four weeks. Minimum viable rails.

Week 1

Intake

Current stack, the prototype, what is real and what is duct tape. Risk audit.

Week 2

Rails

Repos, environments, deployment, auth, database hygiene, secrets, observability basics.

Week 3

Discipline

Demo-good versus production-safe. Testing and review patterns for a non-traditional team.

Week 4

Your OS

Written playbook, escalation rules. The boring document that lets you sleep.

What's covered.

  • Infrastructure basics for a one-person team
  • Deployment without a DevOps engineer
  • Auth and identity that does not embarrass you
  • Database design for AI-assisted iteration
  • Security baseline
  • Observability and error handling
  • GitHub workflows
  • Product architecture decisions
  • Demo-good versus production-safe
  • Secrets handling
  • Backup, undo, recovery
  • When to manual, when to automate
04Pricing

Same pricing across every track.

1 credit = 30 minutes of working time. $150 per credit.

Start here

Diagnostic

2credits
$300 · 90-min call

Diagnoses the work, writes you a plan of action. Credited toward your sprint.

Book Diagnostic
Teams 2–5

Small Team

60credits
$9,000 · 6 weeks · up to 5

Small team building product together. Shared rails across the team.

Charter: pay 48 credits ($7,200), receive 60.
Apply
Bespoke

Premium Bespoke

140credits
from $21,000 · 8–10 weeks

Cross-functional org, founder-led transformation, higher-stakes rollout.

Charter: pay 112 credits ($16,800), receive 140.
Request Call

Prices in USD · ex. VAT · settled in CHF

05FAQ
Do I need to be technical?
Comfortable enough to read code an AI wrote, follow a deployment instruction, and run a terminal. You do not need to be an engineer.
Will I end up doing my own DevOps?
No. The point is the minimum viable rails, not an enterprise stack.
Should I just hire a dev?
Eventually, yes. This buys you the runway and the judgement to hire the right one when the time comes.
Which AI tools do you cover?
Whichever you are using. The discipline is portable. I work in the terminal with Claude Code and Codex; the lessons transfer.

Start with a Diagnostic.

90-min call, written plan, credited toward your sprint. I will tell you straight whether this is the right track, or where you should be instead.