Track 03 · For Founders

Build your AI
business staff.

Run finance, sales, marketing, and research with AI without shipping work that only looks right. A staff that produces work you can defend.

Book a Diagnostic — $300 → See the sprint ↓
4 weeks · 1:1 Every function Verification discipline
01 // QUALIFIER

Who this is for.

If you are

  • A founder or operator at an early-stage company using AI ad-hoc across business functions.
  • A small team that needs more capability and cannot hire fast enough.
  • An operator who has inherited an AI stack someone else stitched together.
  • Anyone tempted by the "AI replaces headcount" pitch who suspects it is a trap.

Probably not you if

  • You are at an established company considering layoffs. See Train, Don't Fire instead.
  • Your problem is the product, not the staff around it.
  • You want a deck. I will not make you a deck.
  • You want generic prompt training for your team. This goes further than that.
02 // THE PROBLEM

Plausible nonsense is the new failure mode.

Most business functions now have an AI sitting next to them capable of producing plausible nonsense. Financial models that look right. Decks that read well. Research that cites sources that do not exist. Without a workflow for verification, the output gets faster but the work gets worse, and nobody knows it until something breaks in public.

03 // THE SPRINT · 4 WEEKS · 1:1

Four weeks. A staff that produces work you can defend.

Week 1

Intake

Which functions are using AI, which are not, what gets shipped, what gets verified.

Week 2

Staff design

Where AI sits in each function. Where humans stay. Hallucination detection and source validation by domain.

Week 3

Verification

Decision-support workflows, source-of-truth discipline, escalation. Recovering trust where it has slipped.

Week 4

Your OS

Function-by-function playbook, review rhythm, what the team can and cannot ship without a second set of eyes.

What's covered.

Functions

  • Financial models
  • Pitch decks
  • Market research and source validation
  • Sales workflows
  • Customer discovery
  • Marketing calendars

Discipline

  • CRM and admin
  • Investor updates
  • Competitive analysis
  • Hallucination detection
  • Decision support
  • Where the human stays in the loop
04 // PRICING

Same pricing across every track.

1 credit = 30 minutes. $150 per credit.

Package
Credits
Price · Duration
Best fit
Diagnostic
Start here
2
credits
$300
60-min call
Diagnoses the work, writes you a plan of action. Credited toward your sprint.
Book →
Solo Sprint
For this track
16
credits
$2,400
4 weeks · 1:1
The full sprint for a founder running every function alone.
Apply →
Small Team
Teams 2–5
48
credits
$7,200
6 weeks · up to 5
Shared verification discipline across the small team.
Apply →
Premium Bespoke
Established orgs
112
credits
from $16,800
8–10 weeks
Cross-functional team, founder-led transformation, or higher-stakes rollout.
Request →

Prices in USD · ex. VAT

05 // FAQ

Common questions.

Q1
Is this just AI tools training?
No. Tools change quarterly. What does not change is where AI sits, what it produces, and how you verify it.
Q2
Will my team need to learn to code?
No.
Q3
Can this be run as a workshop for my full team?
Yes — the Small Team sprint or Premium Bespoke engagement covers that shape.
Q4
What if my team is more than five people?
If you are at an established company, see Train, Don't Fire.
Apply

Start with a Diagnostic.

60-min call, written plan, credited toward your sprint. I will tell you straight whether this is the right track, or where you should be instead.

Book a Diagnostic — $300 → Watch Office Hours first ↗